MAMA
MAMA, is a gender programme that combines savings, loans, and payment products with free non-financial services to support women customers, including business skills training and eHealth and wellness services. This programme equips customers with adequate tools for generating income, managing financial risks, and benefiting from a health programme. BENEFITS OF MAMA Join MAMA to access to a full range of financial services that include savings and credits. To complement the financial services offerings, MAMA women may access numerous skills-building opportunities such as digital literacy and business management training, savings and investment planning, and networking. MAMA women also benefit from practical guidance such as fire detection and prevention training, and access to a suite of free healthcare services including health talks, screenings and eHealth, and reduced cost of pharmaceutical and laboratory services. MAMA SEGMENTS MAMA products serve five specific segments of working women: MAMA Business for business owners in all sectors; MAMA Agri for women in agriculture and agricultural value chain businesses such as crop and vegetable farming, and food processing; MAMA Home offering saving and investing for female home managers and caregivers; MAMA Dwumadi for women workers in the informal sector such as workers in hair salons, supermarkets, small shopkeepers, and others; and Young MAMA aimed at young women entrepreneurs or those who aspire to be one such as higher education graduates. BE A MAMA Become a MAMA by dialing *777# to sign on or by visiting any of our branches to register. Choose MAMA, choose greater opportunities.
